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tears of our enemies

Competing On Price Sucks

Competing on price sucks and is a sucker’s game. Why? Because someone will always be able to beat your price. Don’t believe me? Haven’t you […]

Caveat Emptor

joy

The Surprising Place Where You Find Joy

This is something that I’ve been thinking about recently. Sure, you may wonder where or how this concept “where you find joy” fits into a marketing blog, but I feel that we should all be pursuing joy. No, I don’t mean the blonde from the accounting department, I mean actual joy. I think that many […]

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tears of our enemies

Competing On Price Sucks

Competing on price sucks and is a sucker’s game. Why? Because someone will always be able to beat your price. Don’t believe me? Haven’t you seen those ads on TV from car dealerships that say: bring us any competitor’s price and we’ll beat it! Of course, the car dealers don’t mention that they’ll beat the […]