Yellow pages, a waste of money?

I recently received my copy of the “Yellow Pages.” All I could think was “what a waste.” I think a Yellow Pages ad is a waste of money and here’s why: 1. Most searches now begin online When was the last time you scrambled around to find the yellow pages so you could find the [...]

A lesson in Adwords

I learned a valuable lesson in adwords recently. The lesson was important enough for me to want to tell you about it in the hopes that you will not repeat my same mistake. Even though I learned my lesson in adwords, the lesson applies to any and I do mean any advertising network known to [...]

How I earned a check from Google

A while back, I came across a picture of Shoemoney with this check from Google Adsense for $152,000+. According to the post that Shoe wrote to accompany his picture with the check, Shoe was doing some arbitrage from different ad networks so his “take home” was probably a lot less than the face value of [...]

Why I Should Win Shoemoney's Contest

I should win the Shoemoney CRS and ad:tech contest because I want to go to the next level. I have a decent understanding of content based advertising. I’ve even earned a check from Adsense for my efforts, but it took me nearly 2 years to earn enough to have the check issued. I’ve read books [...]

Adsense/ Adwords problems

You know, this is one of the things that bothers me about Adwords/Adsense. If you don’t know what I’m talking about, I’m talking about Google’s advertising program. I think that it’s against google rules to talk poorly about them, but this is just too much. In a nutshell, the program works like this: advertisers create [...]