Copywriting Suck-Cess

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The quoted text below, was originally posted as a comment over on the Salty Droid’s site. In light of wanting to change directions with this site, I wanted to point out some of the more egregious and hype laden phrases typically used in marketing. The quoted text below is, in my opinion, simply brilliant in [...]

Playing At Business

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I’ve been playing at business for way too long. For years, I bought into the whole “internet dream” of easy online income. I had pictures, in my head, of myself sitting at the side of the pool at a beach resort just “sippin’ some ritas” and enjoying the good life. All of those dreams powered [...]

Latin American Airlines Project Combined $800 Million Profit in 2010

Interestingly, Reuters reports that the person that made the prediction, IATA Director-General Giovanni Bisignani, also predicts North American airlines will lose $1.8 Billion in 2010. The most interesting thing about this report is that it flies in the face of the commonly held belief that Latin American companies are somehow less efficient, or run in a [...]

Joanna Shields Joins Facebook as Head of EMEA

Joanna Shields, who was instrumental in Bebo’s sale to AOL for $850 million in 2008 has joined Facebook as head of EMEA operations. Technically, she’ll be vice-president of sales and business development for Europe, Middle East and Africa (EMEA). Photo Credit: AIB London The current vp of EMEA, Blake Chandlee, was the first Facebook employee [...]

How to Get Advertisers For Your Blog or Podcast

In his inimitable style, Gary Varynerchuk shows us step by step how to get advertisers for our blogs, or podcasts etc. Basically, here are the steps: Find companies that are already advertising on Google, Bing or whatever. Go to the advertiser’s site, click around and find their contact information Reach out to them and tell [...]