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Blogging, Branding, Headline, Internet Marketing, Search Engine Related, Social Media, featured »

[5 Mar 2010 | No Comment | ]
How To Look Like A Spammer

As a general rule, most people, spammers included, want to avoid looking like spammers. Despite that, a lot of innocent people end up looking like spammers because they do spammy things.
Here are 3 things to do if you want to avoid looking like a spammer:

Avoid keyword stuffing. What does that mean? It means avoid putting too many of your keywords in your posts. You should also avoid having your key words close together. So, pay attention to the density of your target words to the rest of your …

Branding, Headline, Social Media, featured »

[11 Feb 2010 | 2 Comments | ]
How to Import Your Blog RSS Feed To Your Facebook Fan Page

One of the neat features of Facebook is that it lets you import RSS feeds into your fan pages. I’ll assume that you know what an RSS feed is and why you may want to publish it on your Facebook fan page.
There are 8 steps to importing your RSS feed into your Facebook fan page. Without further ado, here are the steps:
While logged in as an admin to your fan page:
Step 1:

Step 2:

Step 3:

Step 4:

Step 5:

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Step 8:

Something that I should mention, is that if people end up reading …

Headline, Podcast, featured »

[21 Dec 2009 | Comments Off | ]
Marketing Minutes Podcast

This is this week’s podcast. It’s an interview with CJ Legare from Hope & Love 4 Kids, which is a charity based in Kyle, TX
It’s 5 minutes long, I hope you enjoy it. Please let me know if you have any questions about what we talk about in the interview in the comments here on the blog.
1. Right click here to download this episode
2. Select “Save as…”
3. Save it to your computer somewhere

Blogging, Headline, Social Media, featured »

[4 Dec 2009 | Comments Off | ]
Great Interview Experiment Interview

A week or so ago, I participated in the “Great Interview Experiment.” This is the interview that came out of that post. Before we get to the actual interview, I want to thank Marla for playing along with me.
I liked this whole interview thing, so methinks I’ll do an interview every month or something like that. Without further ado, here’s the interview:

1. How long have you been blogging?
I started my first blog at the end of July of this year, so that makes it to be a little over …

Blogging, Headline, Internet Marketing, featured »

[28 Nov 2009 | Comments Off | ]
Guidelines for writing good copy

These are some well known and well established guidelines to follow when writing copy. Whether you’re writing sales copy for your website or a script for a video, I believe that following one or all of these guidelines will help you come up with good copy.
Here are the guidelines:

Know your audience. It’s important that you know and understand who is going to read your copy and/or watch your video.
Have a moral or a point. I frequently lack this particular one. I tend to ramble and miss the point of what …

Headline, Social Media, featured »

[27 Nov 2009 | 2 Comments | ]
Great Interview Experiment

I stole this concept from a blogger in the ICLW group. Actually, I stole the entire post, but I like the concept and I told them that I was stealing it too, so does that count as not stealing?

My biggest fear, is that no one will comment, thereby stopping this little experiment dead in it’s tracks. I’d like to do the interview in a podcast rather than on a blog post, but I’ll leave that up to you.
Anyway, here’s the point of all this:
Citizen of the Month is doing The …

Headline, Search Engine Related, Social Media, Twitter, featured »

[29 Oct 2009 | Comments Off | ]
Twitter for local business

Scott Stratten over at his unmarketing blog wrote a really good post about how businesses can use twitter to engage with clients in their local area. In a nutshell, the point is to stop marketing and start engaging.
Don’t just do a simple search for people on twitter in your local area and then start spamming them. Engage with them, get to know them, let them get to know you and take it from there. Scott advocates the use of various tools to make the sorting and engaging easier. One tool …

Blogging, Headline, featured »

[21 Oct 2009 | Comments Off | ]
My PodCamp Pittsburgh 4 slides #pcpgh4

I can’t believe that in all the excitement I forgot to post my slides to my own blog. Having said that, here are my slides from my presentation in Pittsburgh.  I’m actually working on a book from the presentation so maybe that’s what happened and why it skipped my mind to post my slides here.
Podcamp Prezo Short
View more documents from Rafael Marquez.

Please let me know if you have any questions about the slides or about anything that I talk about in the slides. There are lots of things that you …

Headline, Internet Marketing, featured »

[12 Oct 2009 | Comments Off | ]
The new FTC guidelines and you #pcpgh4

I thought that the new FTC rules did not apply to me. I thought the new rules only applied if you sold weight loss products or if you sold “business opportunities” online. I was wrong.

Social Media, Twitter »

[28 Jul 2009 | Comments Off | ]

In case you’re wondering what’s going on with your Twitter follower and following counts, Twitter is doing some updates and maintenance.  According to the official Twitter Blog, they are “cleaning up artifacts in the system” and making sure that your follower and following counts are accurate. They’re also getting rid of spam accounts, so you should also see a reduction in “come see my sexy pics” invites among other things.