This is a case study published by SeoLinkwheelers, and was originally referred to me by Shoemoney. What I like about this case study is that it highlights some of the steps needed to perform proper keyword research and then shows you the results that you can get when keyword research is done well. SeoLinkwheelers Case [...]
3 Quick Guidelines for Picking a Domain Name
Here are some quick and dirty guidelines for picking out a domain name. This is part of a chapter in my upcoming booklet about setting up your website. Without further ado: 1. Do not pick a name with hyphens, underscores or dashes. People don’t know the difference between them. Furthermore, imagine you’re in the elevator [...]
How I earned a check from Google
A while back, I came across a picture of Shoemoney with this check from Google Adsense for $152,000+. According to the post that Shoe wrote to accompany his picture with the check, Shoe was doing some arbitrage from different ad networks so his “take home” was probably a lot less than the face value of [...]
What's keyword research?
What are keywords? Part of your website promotion efforts should entail some keyword research. Simply put, a key word is a word or series of words, that someone types into a search engine to find what they’re looking for. In other words, if I’m looking for “dog food,” I’d go to my search engine of [...]
Another adwords lesson
Well, I’ve learned that in order to have good results with adwords, you must do your keyword research. More importantly, don’t rely on what google tells you are good keywords. You must, and I do mean must, go out and do your own research if you intend to get even a modicum of traffic from [...]

