Here are some quick and dirty guidelines for picking out a domain name. This is part of a chapter in my upcoming booklet about setting up your website. Without further ado:
1. Do not pick a name with hyphens, underscores or dashes.
People don’t know the difference between them. Furthermore, imagine you’re in the elevator with someone, trying to tell someone your url (aka domain name) and you have to say “double u, double u, double u, dot the, hyphen, coffee, hyphen, guy, dot com.” Chances are really good that the …

A while back, I came across a picture of Shoemoney with this check from Google Adsense for $152,000+. According to the post that Shoe wrote to accompany his picture with the check, Shoe was doing some arbitrage from different ad networks so his “take home” was probably a lot less than the face value of the check, but I digress.
I myself have received my very own check from Adsense. I was ecstatic when I got it. No, it was not for $152,000 it was for significantly less than that. A …

What are keywords?
Part of your website promotion efforts should entail some keyword research. Simply put, a key word is a word or series of words, that someone types into a search engine to find what they’re looking for. In other words, if I’m looking for “dog food,” I’d go to my search engine of choice, type in “dog food” and the search engine finds sites on the internet that have content that is relevant to the words “dog food” and I’m a happy camper.
It’s not quite that simple, but …

Well, I’ve learned that in order to have good results with adwords, you must do your keyword research. More importantly, don’t rely on what google tells you are good keywords. You must, and I do mean must, go out and do your own research if you intend to get even a modicum of traffic from Adwords.