This week’s marketing minutes is a little bit off topic. It’s also my fist ever with a co-host, CJ Legare from Hope and Love 4 Kids joined me.
It’s a special interview that I was able to do with Michelle Lopez.
Who is Michelle Lopez?
She is the Associate Director of Student Development and Retention at Texas State University in San Marcos, TX.
The interview is focused on higher education and more specifically on:

How to pay for a college education
What you as a parent, or as a student interested in going to college, can …

This is a follow up interview with CJ Legare from the Kyle TX charity HopeAndLove4Kids.org
We talk about how their Christmas toy drive went and we also talk about the future plans for Hope & Love 4 Kids. They have a lot of really good ideas for continuing to engage with the kids in the Kyle TX area.
Listen to the podcast, and let me know what you think in the comments.

Copy blogger recently reminded of this quote from Buckminster Fuller:
“There is nothing in a caterpillar that tells you it’s going to be a butterfly” — Buckminster Fuller
I love that quote, specially as it applies to a budding business.
Think about it, most businesses, start off as hairy, ugly, caterpillars. Eventually, the caterpillar reaches a point where it can no longer sustain itself in it’s current form. It has to change in order to continue living.
When it reaches that point, the caterpillar creates a cocoon, and comes out from it transformed into …

Here’s this week’s marketing minute. It’s about link building and link building programs. Here are 2 software programs that I recommend if you’re planning on using software for link building:
a.) 3 Way Links: This is a membership site. It works on the premise that it finds 3 sites to exchange links in such a fashion that no 2 sites point back to each other. You do need to know a little bit about your website’s architecture in order to join it, but it’s pretty straight forward.
b.) 30 minute backlinks: What …

Today’s marketing minute is not a podcast, but it was recorded at Podcamp in Pittsburgh late last year. This footage was provided by the organizers and I’m making it available here for your viewing pleasure.
The presentation is titled: How to put up a WordPress Blog in 10 minutes or less.

I’m not happy about how I look in the video, but it is what it is.

In this episode, I interview my friend Jen, who is a biotech sales rep. We go over how she prospects new clients and how she develops her sales channel. It’s a great interview, if I do say so myself
If you’d like me to interview you, just leave a note in the comments or send me an email.

Today’s slideshare presenation is brought to you courtesy of Hubspot. They’re an inbound marketing firm based out of Boston, MA. I’m not selling anything from them, but I am working on my Hubspot inbound marketing certification.
Why am I working on a certification from Hubspot?
Because I like a lot of the things that they do as a company when it comes to inbound marketing.
Although I don’t entirely agree with everything that they point out in this slide presentation, I do think that there’s value in the thoughts expressed.
I …

Hello,
Just wanted to let y’all know that we will be on vacation until Monday, December 28th, 2009. In the meantime, feel free to browse our website and if you want to contact us, we will be answering email inquiries as well as continuing to support our current customers during the break.
Thank you all!
Marketing Latinos

This is this week’s podcast. It’s an interview with CJ Legare from Hope & Love 4 Kids, which is a charity based in Kyle, TX
It’s 5 minutes long, I hope you enjoy it. Please let me know if you have any questions about what we talk about in the interview in the comments here on the blog.
1. Right click here to download this episode
2. Select “Save as…”
3. Save it to your computer somewhere

In this marketing minute video, I examine the question of how a local retailer can compete with an online retailer. It’s a very simple thing, but it can potentially help a local retailer book additional sales.’

What do you think?