How To Spot An SEO Scam

I recently wrote a post explaining what SEO, or Search Engine Optimization is and gave you a very brief outline of how SEO is done. Today, I’d originally planned to talk about SEM, aka Search Engine Marketing but I received an email that I just had to share with you first. The email, is from [...]

Podcasting FAQ

Podcasting FAQ Another set of questions that I get from clients and potential clients relate to podcasts. Because of that, I’ve decided to create this little FAQ (Frequently Asked Questions) about podcasting. As always, if you have more questions, leave them in the comments or contact me for a private consultation. Q1. Who listens to [...]

3 Quick Guidelines for Picking a Domain Name

Here are some quick and dirty guidelines for picking out a domain name. This is part of a chapter in my upcoming booklet about setting up your website. Without further ado: 1. Do not pick a name with hyphens, underscores or dashes. People don’t know the difference between them. Furthermore, imagine you’re in the elevator [...]

The duplicate content fallacy

There’s been a lot of talk online about duplicate content. Most of the talk centers around how you should avoid duplicate content and so on and so forth. I’ve done some testing and I can tell you that the duplicate content penalty, as a lot of us have understood it, is no longer an issue. [...]

What's the difference between a facebook fanpage and a facebook group page?

This is one that I didn’t quite get my head wrapped around until recently. Although they have similar functionality, there are small but significant differences between a Facebook fan page and a Facebook group page. First, let’s look at how they’re similar: Both types of pages allow you, and other people, to express their affinity [...]