Joanna Shields Joins Facebook as Head of EMEA

Joanna Shields, who was instrumental in Bebo’s sale to AOL for $850 million in 2008 has joined Facebook as head of EMEA operations. Technically, she’ll be vice-president of sales and business development for Europe, Middle East and Africa (EMEA). Photo Credit: AIB London The current vp of EMEA, Blake Chandlee, was the first Facebook employee […]

Marketing Companies Attacking Spanish Language Market

I’m purposefully using the word “attack” and not “target.” I’ve been paying a lot more attention to how companies market, promote and sell goods to Spanish speaking markets and I’m not liking what I see. One of the markets that I wanted to focus on with Marketing Latinos was helping companies and individuals reach Spanish […]

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